Draw insights on consumers from industries and markets worldwide. Covering the offline and online world, the Statista Global Consumer Survey offers a global perspective on consumption and media usage.
1,700,000+
interviews
56
countries & territories
3.4bn.+
consumers represented
14,500+
international brands
50+
industries & topics
Discover more than 50 industries and topics from the online and offline world. From eCommerce to nutrition and smart home to travel, plus many more - collect a wealth of insights from the markets that are most important to you, with the Statista Global Consumer Survey.
Compare global and regional trends in consumer behavior worldwide: The Global Consumer Survey is conducted in more than 55 countries and territories with up to 60,000 respondents per country and update.
The GCS Brand Profiler contains key performance indicators for brands in Germany, the United States, and the UK. This tool is ideal for brand strategists, product managers, media planners and everyone who works with brands.
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Find out which brands are market leaders and track changes over time. The Global Consumer Survey covers more than 14,500 brands in the online and offline world with up to four updates per year.
In addition to the general study, the Global Consumer Survey offers exclusive survey data on the most relevant industries and trending topics. The GCS Specials allow you to further explore and analyze industry-specific insights from the major markets around the world.
No hidden charges.
Get the Global Consumer Survey.
billed annually
Statista Corporate & Enterprise Accounts can easily upgrade to include the Global Consumer Survey.
With the DIY analysis tool, you can easily conduct your own analyses online in just a few clicks.
Combine any number of dimensions, such as demographic characteristics, values and attitudes, as well as consumption and media usage, to precisely define your target groups.
Switch between different time frames and countries to create country and trend comparisons in more than 50 industries.
The Global Consumer Survey constitutes a representative survey of internet users worldwide. Continuous data updates allow tracking over time.
Directly export your analyses' results for further use in Excel (CSV) and Powerpoint (PPTX).
Access a constantly growing selection of exclusive GCS Specials on the most relevant industries and trend topics.
The Global Consumer Survey is conducted as an interactive online survey. Respondents in each country are sampled according to representative quotas for age, gender, and region.
The standardized questionnaire is prepared according to scientific standards and is translated and localized for every single country.
Read questionnaireYou can access the Global Consumer Survey either as a stand-alone or as an upgrade for Corporate and Enterprise accounts.
Request accessAre you interested in deep dive studies or incorporating additional countries into existing surveys? We would be happy to customize the Global Consumer Survey for you.
Make a non-binding requestThe Global Consumer Survey covers more than 14,500 brands in the online and offline world with up to four updates per year.
Mon - Fri, 9am - 6pm (EST)
Mon - Fri, 11:30am - 10pm (IST)
Mon - Fri, 9:30am - 5:30pm (JST)
Mon - Fri, 9:30am - 5pm (GMT)
Mon - Fri, 9am - 6pm (EST)
