The franchise value of the Chicago White Sox has risen considerably in recent years, more than doubling from 695 million U.S. dollars in 2014 to 1.69 billion U.S. dollars in 2021. The White Sox generated around 124 million U.S. dollars in revenue in 2020 and, during the same year, the team's operating income had a deficit of 40 million U.S. dollars, a harsh decline in that year as will all other professional sports clubs due to the COVD-19 pandemic.
The average attendance at Chicago White Sox games was at around 21.4 thousand in the 2019 season, with a total cumulative attendance of 1.63 million. For the same season, the average ticket price for a White Sox home game was 28.38 U.S. dollars, marking a slight increase on prices from the previous year. The team's official Twitter account has over 920 thousand followers.
