The Pelicans play their home games at the Smoothie King Center in New Orleans, Louisiana. During the 2019/20 NBA season, the average regular season home attendance for a Pelicans game was 16,505 and total attendance for that season amounted to 528,172. The team generated around 209 million U.S. dollars in revenue during the 2019/20 season and, in that same season, had an operating income of approximately 44 million U.S. dollars. As of 2020, the franchise value for the New Orleans Pelicans amounted to an estimated 1.35 billion U.S. dollars and the team is currently owned by American businessman Tom Benson.
The Pelicans have made six play-off appearances since their inception, but have never appeared in either an NBA conference final nor a championship final. The franchise has a combined total of around 2.84 million fans and followers on Facebook and Twitter.
