The Raptors play their home games at the Air Canada Center in downtown Toronto. During the 2019/20 NBA season, the average regular season home attendance for a Raptors game was 19,795 and total attendance for that season amounted to 633,456. The team’s current franchise value is estimated at around 2.15 billion U.S. dollars, while its operating income stood at around 79 million U.S. dollars in the 2019/20 regular season. In the same season, the team generated revenue of around 264 million U.S. dollars. The Raptors are currently owned Maple Leaf Sports & Entertainment, with Nigerian-Canadian former basketball player Masai Ujiri serving as the president of basketball operations.
Following five divisional titles between 2007 and 2018, the Raptors claimed their first NBA championship title in 2019, defeating the defending NBA champion, the Golden State Warriors, 4-2 in the finals. This made the franchise the first team based outside of the United States to claim a championship title. The team has a combined total of approximately 4.84 million fans and followers on Facebook and Twitter.