The franchise value of the Milwaukee Brewers has been on the rise in recent years, reaching 1.2 billion U.S. dollars during the most recent estimates, compared to 448 million U.S. dollars in 2012. The team generated about 295 million U.S. dollars in revenue in the 2019 season and the operating income of the Brewers for that season amounted to around 43 million U.S. dollars.
Over two million people attend games of the Milwaukee Brewers each season at Miller Park in Milwaukee, Wisconsin, which has been the home for the team since 2001. The average regular season attendance reached over 36 thousand in 2019. The average ticket price for games of the Brewers has been quite stable over the past few years, with a slight increase in the 2019 season, meaning that fans had to hand over an average of 28 U.S. dollars for a ticket. The team’s Twitter and Facebook accounts have over 600 thousand and 1.11 million fans and followers respectively.