In the first half of 2020, the broadband internet penetration rate in Finnish households reached 96 percent. Nearly 40 percent of fixed internet connections in Finland fall to the speed range of 100 to 300 Mbps, while 38 percent were between 10 and 30 Mbps. In recent years, Elisa has maintained its position as the leading provider for both fixed and mobile internet services. All the major mobile operators (Elisa, DNA, and Telia) only sell unlimited data plans in Finland. Instead of limiting data usage, the operators focus on selling data plans with faster maximum speeds. In 2020, almost half of all mobile data subscriptions allowed 100 to 299 Mbps connection speed. Among the Nordic countries and worldwide, Finns clearly rank first for most mobile data usage, with monthly consumption exceeding 30 gigabytes per person.
As of 2019, nearly 40 percent of Finnish households were watching television only via the cable or the terrestial network. According to the same survey, approximately 22 percent used IPTV (Internet Protocol Television). In 2019, there were over 1.76 million cable TV and nearly 487 thousand IPTV subscriptions in the country. The number of both cable and IPTV subscriptions has constantly increased from 2011 to 2019. Meanwhile, the share of TV households with pay TV subscription has stayed between 25 and 29 percent over the past decade.
