Nu Skin Enterprises - statistics & facts

Nu Skin’s key figures

In 2021, Nu Skin Enterprises generated a global turnover of approximately 2.7 U.S. billion dollars, one of the highest results registered since 2013, when it reached around 3.18 billion U.S. dollars. Greater China and the Americas were Nu Skin's most profitable regions, generating a revenue of about 569 and 548 million U.S. dollars, respectively. The company’s latest figures show that its gross profit has been increasing over the last three years and amounted to more than two billion U.S. dollars in 2021. Among all Nu Skin product categories, the beauty segment proved to be the most lucrative of all, generating over 1.4 billion U.S. dollars’ worth of revenue in the last year.

Nu Skin Enterprises’ main competitors

Nu Skin Enterprises, Inc. is currently one of the leading direct selling companies in the United States, among others such as Avon Products, Inc., which generated a revenue of around 3.4 billion U.S. dollars in 2021, as well as Amway, whose annual sales were equal to roughly 8.5 billion U.S. dollars in 2020. Some of Nu Skin Enterprises’ competitors also include Herbalife Ltd., a dietary supplements producer and seller, and Usana Health Sciences, Inc., which specializes in skin care and nutritional products. In 2020, Herbalife had global net sales amounting to approximately 5.5. billion U.S. dollars, which increased to about 5.8 billion U.S. dollars in the following year. In the same time frame, the global net sales of Usana Health Sciences increased from over 1.13 to nearly 1.19 billion U.S. dollars. In terms of the number of sales representatives in the U.S., Avon Products stood in first place, while Nu Skin ranked fifth.

This text provides general information. Statista assumes no liability for the information given being complete or correct. Due to varying update cycles, statistics can display more up-to-date data than referenced in the text.