Origins and growth
The origin of the company can be dated back to 1969 when Cadbury and Schweppes merged. A series of strategic acquisitions has contributed considerably to the growth and the success of Dr. Pepper Snapple, and over thirty years the company obtained the third largest share of the beverage market in North America. In 2003, the four North American beverage companies under the umbrella of Cadbury Schweppes – Dr. Pepper/Seven Up, Inc., Snapple Beverage Corp., Mott's, and Bebidas Mexico - were consolidated into one single company- Cadbury Schweppes Americas Beverages. In 2006, the company acquired a full ownership of Dr. Pepper/Seven Up Bottling Group and became the largest bottling and distributing company in the U.S. In May 2008, Cadbury Schweppes demerged its beverage holdings forming the Dr. Pepper Snapple Group.Dr Pepper Snapple Group has employed up to 21,000 employees across the U.S., Canada, Mexico, and the Caribbean. About 90 percent of the company’s sales were dominated by the U.S. market, with about 90 percent of sales and has reached over six billion U.S. dollars in net sales worldwide in past years.
