YouTube: most subscribed channels 2022

What is the most subscribed YouTube channel?

Indian music network T-Series had the most YouTube subscribers in the world as of July 2022, with 220 million users following the channel. YouTube Movies ranked second with roughly 153 million subscribers.

How many hours of video are uploaded to YouTube every minute?

YouTube was launched in 2005 as a platform for sharing user-generated videos such as vlogs, tutorials, or original series. The site grew rapidly and reportedly had 100 million video views per day and more than 65 thousand daily uploads only a year later. As of May 2019, more than 500 hours of video were uploaded to YouTube every minute, up from a mere 24 hours of content uploads per minute in 2010. People & blogs followed by gaming were themost popular content categories for video uploads, accounting for approximately a third of total YouTube content each.

YouTube Partner Program

In the fourth quarter of 2020, YouTube’s ad revenue amounted to nearly seven billion U.S. dollars. Through its Partner Program, YouTube also rewards uploaders of popular videos with a share of the advertising revenues the content generates. This, paired with the fact that many users of the video sharing platform tend to have favorite channels that they revisit regularly, has given rise to another phenomenon: YouTube celebrities. Although some of these well-known figures were discovered on the website but then carved a successful career outside of YouTube, for many others the site is their primary platform for delivering content and staying in contact with fans, all while signing lucrative deals or promotional partnerships.

Highest earning YouTubers

As of June 2021, one of the top ten most popular YouTube channels by number of subscribers were YouTubers primarily known for their work on the platform: PewDiePie. Due to the high number of subscribers and even higher number of views, this out-of-the-box stars not only have millions of fans, but also considerable earnings from their YouTube activities. The ranking of the highest-earning YouTube celebrities include makeup artist Jeffree Star and various gaming content YouTubers. In June 2020, the highest annual earner among all YouTubers was Ryan Kaji from Ryan's World (formerly known as ToysReview), an eight-year-old who reviews and plays with toys.